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Define SEO
search engine optimization is the process of improving the quality and volume of web traffic to a website by employing a series of proven SEO techniques that help a website achieve a higher ranking with the major search engines when certain keywords and phrases are put in the search field.

Define Pagination
the process of numbering the pages of a book.

How and why are unique & accurate page titles important
It tells both the user and search engine what the topic is about on that page.

Why are descriptions important?
It gives the user and search engine a brief summary of what the topic is about.

What is a Meta Tag?
Meta elements are HTML or XHTML elements used to provide structured metadata about a Web page.

How can one improve the structure of a website?
Improve the structure of your URL. Create a simple directory structure, and avoid having deep nesting of sub-directories. Provide one version of a URL to reach a document, and avoid having pages from sub-domains and the root directory access the same content. Make your site easier to navigate, and prepare sitemaps.

How can a webmaster Optimize Content?
users know good content when they see it and will likely want to direct other users to it. This oculd be through blog spots, social media.

What is an anchor text? How can it improve your SEO?
Anchor text is the visible characters and words that hyperlink display when linking to another document or location on the web. Search engines use this text to help determine the subject matter of the linked-to document.
How can a webmaster Optimize the use of images?
Why are heading tags important when dealing with Crawlers?
It is used to define the content of the page, and for proper document layout. It is used to define the content of the page, and for proper document layout. Creating descriptive categories and filenames for the documents on your website can not only help you keep your site better organized
How can you make effective use of robots.txt
“robot txts” file tells search engines whether they can access and therefore crawl parts of your site. This file which must be named “robot txt” is place in the root of your site.
Why should you be aware of rel=”nofollow” for links?
setting the value of the “rel” attribute of a link to “nofollow” will tell Google that certain links on your site shouldn’t be followed or pass your pages reputation to the pages linked to no following a link is adding rel=”nofollow” inside of the links anchor tag.
How does one SEO for Mobile Phones?
Mobile sites not only use a different format from normal desktop sites, but the management methods and expertise required are also quite different.
How does one notify Google of mobile sites?
Create a Mobile Sitemap and submit it to Google to inform us of the site’s existence.
How does one promote their website in the right ways
Effectively promoting your new content will lead to faster discovery by those who are interested in the same subject.

 

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